Showing posts with label TV. Show all posts
Showing posts with label TV. Show all posts

Friday, December 7, 2012

Commercialism

We're all familiar with ads; whether on TV, the radio, or in print.  Anything that can be bought, sold, or traded can be advertised.

For the most part, these ads come and go; occasionally though, some stand out and become classics. Who doesn't know the line "Where's the beef" from Wendy's commercials?

Or Bill Cosby hawking Coca-Cola, Jell-O and Kodak among other products?

Though I'm not a fan of Dr. Pepper, I loved the series of commercials in the late 70's and early 80's featuring David Naughton.

Radio advertising, for the most part, is a bit more localized it seems, than TV.  One of my all-time favorite radio commercials was for the Oregon Coast Aquarium.  The ad was so popular the aquarium put the commercial on their website.  It's also one of the only commercials people would actually call the radio stations months, (and years), later asking if it could be played.

In recent years, Pemco insurance has been branding themselves as "a lot like you, a little different", in radio, TV and print ads; they're known as "Northwest Profiles".   Past profiles have included the "Urban Chicken Farmer", "Sandals & Socks Guy", and "Goosebumped Beach Bum", among others.

The one that has me writing this post is "Northwest Profile #1, The First Snowflake Freakout Lady".  Though I'm not *quite* this bad, it hit close to home, and still has me laughing.




Friday, May 20, 2011

QUESTIONS THAT NEED TO BE ASKED

Is it just me, or is anyone else going to be glad when this latest “the world is coming to an end” phase is over?
Seriously, weather forecasters have trouble enough predicting what the weather is going to be a day from now; and they’re trained professionals.  Are we really supposed to believe some random guy from somewhere, just because he says the world is going to end at a certain time, on a certain day?  I think if someone is that good, they could at least help the weather forecasters a bit more with their jobs.  It seems to me it would be harder to predict the end of the world, than if it’s going to rain or not.
Harold Camping is the person making the latest prediction of world annihilation.  According to news stories, Mr. Camping is an 89 year-old radio host.  This also is not the first time he’s predicted the end of the world.
This leads to another question:  If Mr. Camping was wrong before, why is he going to be right this time?  Or maybe May 21, 2011 is Mr. Camping’s last day…Come on; the guy IS 89 years-old people!  (No offense to older folks, just an observation for this blog.)
Another question is:  Why does Mr. Camping care that the end of the world is coming?  If he’s one of the “chosen” ones, he won’t be here to have to deal with the aftermath.  Or does caring, and warning people they’re going to die going to help him be “chosen”?  If so, anyone can do that…Then we’d ALL be saved, right?
Really, if the world was coming to an end, wouldn’t more than one person be told about it?  I realize we live in a world where information travels fast; still, a person is only human, why leave something this important for one person to spread the word?  Nowadays the entire world could get a text message, email, or phone call, all at the same time.  For those without the latest technology, there’s always snail mail. (Though I’m sure those people would catch on, once they heard everyone else freaking out.)  And of course there’s always TV and radio.  At the very least I’d think there’d be sky writing.  It’s always been said that heaven is above us…I’d think that would be an advantage when needing to deliver a message from the sky. 
Yet another question I have is:  Do you really think we’ll get a warning when the end of the world is coming?  I don’t.  People don’t get warnings when they die.  They may get sick, or hurt, and that leads to death, but they still don’t know exactly what day and time they’re going to die.  If they did, I’d think they’d protest and not go.  That’s why there aren’t warnings, in my opinion. 
To me, “theories” and “signs” of the world ending can be interpreted in any number of ways; depending on who’s doing the deciphering.  Anyone with an opinion can connect the dots showing the “signs”, and read into things to come up with theories as to why something will happen.  It doesn’t have to be the end of the world; people could do this for anything, any time; and they do.
With every pun intended, the topic of the world coming to an end could be discussed from now until doomsday; there would still be no concrete answers. 
With that said, I’ll end this blog entry with this thought:  Whether it’s in a minute; an hour; a day; a week; a month; a year; or longer, we’re all going to die.  We won’t know when; where; how; or why, but we will…It’s inevitable…No one lives forever.  Instead of focusing on the negative, “we’re all going to die”; why not focus on, “life is short, I’m going to enjoy as much of it as I can”.   A much more positive thought; plus, if the world DOES happen to end, at least you had fun while you were here. 

Wednesday, May 18, 2011

May 18, 1980--A Defining Moment

Whether it’s good, or bad, remembered by one person or many, there will always be defining moments in each person’s life.  Like many people living in this area, May 18, 1980 was a day I’ll always remember; the day Mt. St. Helens erupted. 
I attended Clark College at the time and was the entertainment editor of the college paper, The Progress.  While that last sentence probably wouldn’t mean anything in ordinary circumstances, in this case, it’s a large part of why I remember this event so well.
There were several months of “maybes”, and “possibilities” before the mountain actually erupted on this date thirty-one years ago.  Newspapers, radio, and TV stations broadcast the latest news about the mountain daily.  The slow news days would bring the “side stories”; for instance, Harry Truman, a gentleman who had lived on Mt. St. Helens for years.  He said he wouldn’t leave the mountain, even if he was ordered to.  His wife and family were gone, and he’d rather go with the mountain than leave it.
The retail business got in on the whole thing as well.  Overnight, “I Survived Mt. St. Helens” t-shirts, and other things were showing up on store shelves; and being sold almost as quickly.  I received a t-shirt as a gift at the time.
I also remember the radio stations in the area picking up on Jimmy Buffett’s “Volcano”.  They played it a lot, because it seemed to fit the situation so well.  It was kind of cool to have a song we could call our own.
After awhile, people seemed to think the mountain was a joke.  Some believed the mountain wasn’t really going to blow; it was all just media hype.  Others thought it would be cool to see it erupt.  No matter where you went, people were talking about Mt. St. Helens.
As mentioned earlier, I was part of the college paper at the time, and taking journalism.  Our teacher, Sydney Craft-Rozen, had been an editor at the Columbian, and her husband still was at the time.  Needless to say, we did spend a lot of time discussing the mountain and how it was being portrayed in the media.  At some point it seemed like everyone had written something about the mountain, except me.  As the entertainment editor, I decided to write a “review” of Mt. St. Helens’ “performance”.   It was totally tongue-in-cheek, and not meant to be printed. 
The review told how the mountain kept making promises of a big performance; yet, didn’t follow through with the promise.  I remember my overall rating being something like, “despite the grand beauty and presence of Mt. St. Helens, her performance is lackluster.  Instead of exploding and grabbing the audience’s attention, the mountain just blows a lot of smoke, and fizzles out at the end”.   It was funny at that time, and fit in with everything else that was going on.  It was just one more joke about the mountain, among many others.
Luckily, as stated earlier, the “review” was not intended to be published in The Progress, and it wasn’t.  In hindsight, I’m very glad of that.
My “joke” didn’t seem funny at all on the morning of May 18, 1980.  A lot of things didn’t seem funny that day, or in the days to follow.
I remember exactly where I was when I learned that Mt. St. Helens had erupted; I was at work, and my parents called to tell me the news.  At that point I had a flood of emotions, and guilt.  Guilt about joking around about the mountain; sad for those who had died, everything mixed together.   
On my way home that afternoon, of course the radio stations were talking about what had happened.  I just listened; absorbing all the information I could; trying to understand it all.  Then, one station played Jimmy Buffett’s “Volcano”.  I just cried and got angry.  What had seemed like such a great song before was just tacky then. How could people still make jokes, play that song, everything, now that the mountain had really erupted?  I didn’t understand at all, and it made me angry.
I spent the rest of that day in front of the TV, listening to reports and seeing all the film footage from the mountain, and other places that had been affected.  The Toutle River looked like someone had emptied a box of toothpicks into it.  The difference, there was no box; and the “toothpicks” were actually trees, hundreds and hundreds of trees being swept down the river.
The ash had moved to the east after the eruption.  Newscasts showed the city of Yakima, Washington around noon; it looked like midnight, there was so much ash.

I also had trouble wrapping my head around the fact that 2000 feet of Mt. St. Helens was gone. 
The actual thought didn't sink in, until I realized I lived at 1100 feet; that's 900 feet lower than the entire amount of the mountain that was now gone.  All I could think was, "wow!"
The following day, during journalism class, we talked about all the aspects of what had happened over the past few months, and the eruption itself. 
Reid Blackburn was a photographer for the Columbian at the time, and good friends with our teacher and her husband.  He’s one of the people that died on the mountain that day and our teacher was having a hard time with it.
From a journalistic point of view, everyone in the class had their perspective on things, like the photos in the newspapers.  The front of the Oregonian that Monday had a black and white aerial photo of a truck almost buried in ash and sediment.  In the bed of the truck was the body of a man, who was obviously dead.  Some in our class thought it was too graphic to be in the paper; especially on the front page.  One student though said it was that photo that brought the reality home to him.  Seeing someone in a photo, and knowing they were dead made things seem more real.
Another topic of discussion was a question of how many people died because of Harry Truman?  The decision was made to let him stay in his home near Spirit Lake.  This caused others to stay, or go up to the mountain as well.  We, (the class), wondered, if Harry hadn’t been allowed to stay on Mt. St. Helens, how many others wouldn’t have been there either?
After class, I had even more emotions raging around inside.  I felt for our teacher, I still had the guilt about my “review”, just so many things I needed to get out.  I went home, and poured everything into an opinion piece, and turned it in the next day.  Writing it out helped me to feel better, and helped me to express to others why I felt the way I did.
It’s been thirty-one years, and it still feels like yesterday. Every May 18th all the raw emotions come flooding back, and I remember all of it.  So, much like that college day so long ago, I’ve written this blog for today.  It’s in memory of all those who died, for all the emotions that still come back; just for everything in general about Mt. St. Helens.